Web Discovery Project는 Brave 검색의 성장과 독립성에 기여할 수 있는 개인 정보 보호 방식입니다. If you opt in, you’ll contribute some anonymous data about searches and web page visits made within the Brave Browser (including pages arrived at via some, but not all, other search engines). This data helps build the Brave Search independent index, and ensure we show relevant results to your search queries and support more relevant experiences with Brave products and services.By “data” we mean search queries, search result clicks, the URLs of pages visited in the browser, time spent on those pages, and some metadata about the pages themselves.

Web Discovery Project는 백그라운드에서 실행되므로 기여자 측에서는 별도의 노력이 필요하지 않습니다. Data contributed cannot be linked back to whoever contributed it, or grouped together, which prevents deanonymization attempts. Opt out at any time.

💡Android에서 P3A를 비활성화하려면: 설정 --> Brave 쉴드 & 개인 정보 보호 --> Web Discovery Project

Web Discovery Project를 구축한 이유

Providing relevant search results is essential to building a search engine people want to use. It’s how we create a private search engine that still competes with big tech on quality and completeness. To ensure search results are as relevant as possible, Brave needs to understand some key things, including:

• How closely search results match the search keywords (matching to exact words, parts of words, or synonyms)
• How recent searches are for those keywords
• How often a search result is clicked for a given keyword
• How popular search keywords are
• What pages are popular or novel
• Which sites only allow crawling by the Google search bot

Ensuring relevance also means reducing the “noise” from web content that makes a search less relevant. For example, if you search for “Europe weather” and see results relating to European history or European business, you would say the results are less relevant to your query. Web Discovery Project를 통한 학습으로 Brave 검색은 이러한 노이즈를 걸러낼 수 있으며, 개인 정보 보호 방식으로 이를 수행합니다. Making search more relevant shouldn’t come at the expense of your online privacy.

Context

Most search providers—like Google and Microsoft—collect data about your search behavior, both in the search engine and the browser (like Chrome or Edge). This data includes your queries, what search results you click, the URLs of the pages you visit, time spent on those pages, and metadata (such as page title, content-type, etc) about the pages themselves. Other, non-independent search engines (like DuckDuckGo) don’t necessarily collect data themselves. But they still rely on this kind of collection via their dependence on other big tech indexes (like Bing). And this data can—and often is—associated with you personally.

Search providers collect this kind of data to continuously grow their indexes—the list of billions of web pages they draw from to deliver results—and ensure results are relevant and never stale. This collection isn’t inherently bad. But it’s shortcomings become apparent when you look at Brave’s alternative way:

• Web Discovery Project를 통해 익명화되고 일반화된 데이터에 기여할 수 있습니다.
• Web Discovery Project는 이 데이터를 사용자와 연관시키지 못하도록 설계되었습니다. This means there’s no data for Brave to sell to advertisers, or lose to theft or hacking, allowing us to promise through technology rather than words.
• Brave의 Web Discovery Project는 옵트인 방식이며 완전히 투명합니다.

The protection of unlinkability

Brave doesn’t follow the sneaky practices of other big tech search engines. Web Discovery Project는 옵트인 방식이며, Web Discovery Project에서 수집된 데이터에는 익명성을 보장하기 위한 특정 보호 장치가 마련되어 있습니다. 이러한 보호 장치 외에도 Web Discovery Project는 "연결 불가능성" 원칙을 준수합니다. This means we do not link data to you, your browser, or your device. Brave Search has no concept of a user or session ID, which prevents record linkability. 또한 Web Discovery Project에는 사용자에게 특정되거나 개인적 또는 민감한 정보를 포함하는 웹사이트나 검색이 포함되지 않도록 하는 다중 보호 장치가 마련되어 있습니다.

What keywords are being searched most often? What websites do those keywords lead to? How are those websites interacted with? These kinds of directional questions help Brave Search navigate the world of available web pages, and separate signal from noise. And this, in turn, helps us understand the parts of the web worth indexing for users.